Like how LA-based Singer Vehicle Design reimagined the ultimate Porsche 911, Singer Reimagined obsessively pursued the ultimate sport classic watch with inspirations from the 1960s and 1970s. The fascination with icons of automotive design is parallel with the passion for sports classic watches due to engineering complexity of the automatic chronograph, and the undeniable connection between the automotive and horological worlds. In 2017, Singer Reimagined was born to explore the world of high watchmaking.
The flagship Track1 is a designed to evoke emotions, speed and dynamism at first glance. Amidst the contemporary materials of sports watches, the vintage-inspired barrel-shaped case, chronograph push buttons from racing stopwatches and the elaborate and concise meters on the dial, automotive racing aficionados and chronograph collectors can definitely resonate with what Singer Reimagined is reimagining.
With the passion for iconic automotive design comes the fascination with the golden era of analogue mechanical watch design. The authentic connection between automotive and the horological world is undeniable.