Avantist captures a moment in time with the art of Swiss watchmaking. Made from titanium and stainless steel for lightness, Avantist watches are worn by top athletes, business leaders, and even royalty, seamlessly blending real-life inspirations with a steadfast commitment to quality and excellence. Founder Keeran Janin's first professional forays were in the areas of jewellery and jewellery design, prompted by his early childhood interest in mineralogy. As a result, his leadership of Avantist is always defined by the significance placed on the wristwatch as a design object.
Made in collaboration with tennis legend Martina Navratilova, The Avantist Martina Navratilova Legend Series watch boasts a 21-Jewel automatic movement, built on the reliable ETA-2892 calibre, delivering unparalleled precision and unwavering reliability. Crafted with materials hailing from an iconic moment in history, it features a Swiss-made Avantist dial, elegantly displayed beneath a domed toric sapphire crystal.
Keeran Janin was born in the Sultanate of Brunei in 1981. He spent large parts of his childhood in Brunei and Singapore, among communities that strongly valued fine watchmaking and craftsmanship.
His educational background is in technology, which he uses to inform Avantist’s engagement and understanding of the new digital generation of customers. His first professional forays were in the area of jewellery and jewellery design, prompted by his early childhood interest in mineralogy. As a result, his leadership of Avantist is always defined by the significance placed on the wristwatch as a design object. In Keeran’s early adult life, he travelled frequently to Geneva, Switzerland, where his family was based at the time. Despite his years immersed in the horologically mature countries of his youth, it was his time in Geneva that ignited his deeper curiosity and interest in fine watchmaking.
He says, “Every watch we make comes with a warranty, but the real warranty is not the card that comes in the box. The real warranty is my phone number, which I give to every customer, and the assurance that I will remain available and connected to them at every step of their Avantist journey.”